Apr 11 2022
At the beginning of March, a preparatory meeting took place at the Turkish embassy in The Hague between the Chamber of Commerce foundation and TOBB, the Union of Chambers and Commodity Exchanges, more specifically the Turkish Health Tourism Sector Assembly department.
The Turkish minister of trade has declared the Netherlands as ‘Target and priority country in health tourism’. The minister is eager to place the Turkish health tourism in the Netherlands more firmly on the map, more concretely in the form of a large Expo in Amsterdam.
It can’t be ignored: in 2021, half a million foreign patients have sought and found treatment in Turkey.
The Chamber of Commerce foundation has been bringing the modern hospital infrastructure and expertise in Turkey to the attention of health insurers in the Netherlands for some time now, albeit with an emphasis on planned care (read Turkish care capacity for Dutch queue).
Which Dutch B2B target groups are expected at the Expo in Amsterdam?
In the first place general practitioners, health insurers or insurance companies and relevant public institutions. Also: hospitals, (dental) clinics, IVF centers, hair transplant centers, dermatological clinics, aesthetic centers, rehabilitation centers, elderly care and nursing homes. It will be possible to make agreements – whether commercial or not – with these parties.
B2C target groups are Dutch tourists with Turkish root who are about to book a holiday to Turkey. In addition, services are also offered to native Dutch people. In personal conversations, one can explain health problems, care and thermal tourism. Belgian and German interested parties are also welcome.
The Chamber of Commerce foundation has offered to assist the Turkish organizer of the Expo:
– Office facilities of the Chamber of Commerce in Rotterdam
– Tourism branding and marketing advice combined with business trade missions
– Digital services / compiling contact database with Dutch target groups
Location Expo: Postillion Hotel & Convention Centre, Amsterdam. May 20-21. Contact
Supported by DEIK (Foreign Economic Relations Board) and OHSAD (Association of Private Hospitals and Health Institutions).
Apr 11 2022
Turkiye is like a ‘candy shop’, a tempting paradise brimming with opportunity. It is nice to observe how this vast country gives Dutch entrepreneurs a burst of energy, every time.
But: where do you start as an entrepreneur? How should you deal with an unfamiliar bureaucracy and business culture? Who physically takes the Dutch entrepreneur into the local field? Read more about how the Chamber of Commerce Netherlands – Turkey foundation (CCNT) and affiliated service providers can help on site.
Take Douwe from Friesland. Although his business is going well, he notices that his customers have become more demanding. These are continuously looking for ‘something new’ for consumers who have more free time. Citizens are looking for a holiday safer and closer to home in these uncertain times with post-Corona and other crisis.
Douwe is referred by the CCNT in Rotterdam to one of the affiliated service providers/experts on site in Turkiye. His request: “perform a market research for suitable melamine producers in Turkiye”. Melamine is an extremely durable and tear-resistant plastic available in a wide variety of shapes, colors and patterns. In addition, Douwe is looking for 15 types of textile products. All ideal for home, garden, kitchen and camping.
A successful B2B meeting doesn’t end at an airport…
In a first phase, the Dutch-speaking service provider in Turkiye makes a shortlist of potential producers. There are lots of phone calls and mails with all kinds of managers in Turkish companies. Subsequently, it is checked whether the products meet the EU quality requirements.
In a second phase, Douwe receives all relevant data. Although he has confidence in the high product quality and the necessary certificates, these must be produced and delivered under well-defined conditions. Are there perhaps more useful Turkish partners or suppliers, Douwe wonders…
As an exclusive service, more candidate producers are identified and cross-matched. Furthermore, product technical, Turkish experts from the large network of the service provider are involved. For this, the service provider again crawls into the pen, telephone and visits them.
In a third phase, Douwe is brought into personal contact with the Turkish producers and suppliers. The service provider organizes the journey from Schiphol, via Istanbul to other Turkish cities. B2B meetings are supported by the service provider and an additional guide.
A successful B2B meeting or trade mission does not end at an airport; it ends up on the shelves of a Dutch retail store, you would say, doesn’t it?
But: it is often (only) phase three that is offered by sector or network organizations. A pity: the high lords leave a country with or without a minister, while the actual work still has to be done.
Mar 07 2022
During a recent board meeting, it was decided to open the doors to new board members.
Turkey is ‘booming’ and offers many trading opportunities for SME companies. This demands experts and entrepreneurs who have affinity and experience with Türkiye.
The current board seats are held by entrepreneurs and experts in the area of tax advice and international corporate restructuring; legal services; bilateral trade relations, import/export; transport and logistics; IT, energy; project management and the healthcare sector. The vacant place is for a Turkish entrepreneur because of maintaining a balance between Dutch and Turks in the board.
The results of 2021 are satisfactory. Attention has been paid to further strengthen the foundation structure, to build a database with 15K company data, to establish relations with interest groups in both countries, organising trade missions, drawing up trade statistics reports, streamlining the human resources and the renewal of agreements with affiliated commercial service providers/partners.
Given the great success of the (Agri) trade mission in 2021, trade missions will be organized again in 2022. The first applications have already been received from Dutch companies interested in the sectors processed food, metal, furniture/interior and textile.
The ITR Connect initiative offering ‘good and cheaper’ Turkish IT/software experts for Dutch companies is showing good results. Contracts with Dutch clients are signed while the project is being supervised professionally, according to the responsible board member. The latter is also open to new project management requests from interested Dutch companies in Turkey.
Furthermore, the board discussed handled trade applications from the Netherlands and Turkey. In general, Dutch companies are searching Turkish production suppliers, or assistance for legal and administrative issues, or they want to have a local visit carried out in Turkey to solve misunderstandings during production processes. From the Turkish side, there is often a need to find suitable Dutch clients and to market specific products.
Mar 07 2022
Juicy news: Pomegranate fresh-pressing machine introduced in Dutch supermarket chain. It was about time!
More and more exotic fruit from all over the world is reaching the Dutch retail. Traditional oranges are delicious, but a sweet and sour, fresh pomegranate also gives a strong ‘boost’ to a vital lifestyle.
During a recent Agri trade mission to Turkey, Dutch buyers were brought into contact with all kinds of fresh produce producers. The pomegranate was also discussed. The origin of this fruit lies in West and Central Asia. There was already mention of the pomegranate in Greek mythology, the Koran and the Old Testament. Over time, this historic fruit has become a well-known superfood. It contains minerals such as calcium, magnesium and potassium, which are important for the heart, nerves and muscles. The exotic fruit is also rich in trace minerals such as iron and zinc, fiber, antioxidants and vitamins.
Why this automatic juicer is good news? Because the tough skin of the pomegranate is not very inviting to for some. It is difficult to peel it with those 4 to 6 white walls inside. Subsequently, it has been solved now!
Feb 03 2022
Did you know that several Turkish sectors are missing out on export potential? Take textile for example: the unexploited export potential with the Netherlands is €250 mln. But also the Dutch leave export potential of €12 mln. untapped. Except for men’s cotton shirts and baby clothes, actual exports of Dutch clothing products are rather low.
If you are interested in clothing, processed food and machinery sectors (export values in million €, selection of market players), order the “Snapshots Unexploited Market Opportunities Report” from the Chamber of Commerce Netherlands-Turkey foundation through a mini-donation of €150 ( use the donation button at the bottom of the homepage).
Interested in tailor-made market research of other sectors in Turkey or the Netherlands? Contact.
Dec 14 2021
The ‘transfer’ of Dutch patients to Turkish hospitals is currently being investigated by the Chamber of Commerce Netherlands – Turkey foundation.
The Dutch healthcare sector has encountered capacity limits during the corona crisis, according to the filling of the IC departments. Planned care has also been partially postponed. The Dutch Healthcare Authority (NZa) announced that since 2020 about 340,000 to 380,000 fewer operations had been performed than expected.
Interested parties for exploratory talks and a trade mission to Turkish (health) care institutions can report to firstname.lastname@example.org or email@example.com.
Read press release.
* Photo: opening of new hospital in Corona year 2020, Göztepe city hospital, Kadiköy district, Istanbul. Modern and hotel-like care complex of 239,000 M2 and 1,110 rooms, of which 144 IC.
* Photo: interior patient room Turkish hospital
Source photos: AA (Anadolu Agency)
Nov 11 2021
How to meet local producers in Turkish regions? What ‘image’ should one have of Turkish companies?
Entrepreneurs do business with their boots the field. Why? Because sometimes you have to see, feel, taste products with your own eyes…
Experience and research production processes yourself in Turkish companies and greenhouses! The fresh (potatoes, vegetables, fruit) trademission to the Antalya region in October 2021 was national news in Turkey (read TRT).
View spontaneously taken photos in the slideshow visualising citrus fields, capsicum/pepper and banana greenhouses, packaging companies and ‘internal’ discussions between Dutch delegation members and Turkish owners/managers.
Sep 27 2021
Access to safe, affordable and efficient housing is crucial in times of climate change, natural disasters and migration flows. Residents of traditional areas on the mainland or islands also face challenges: scarce land, high construction costs and a growing expensive rental market.
The Netherlands-Turkey Chamber of Commerce foundation (CCNT) is therefore honored to appoint Mr. Ryan Blanca, born in Suriname, as ‘ambassador’ for the Caribbean (i.e. including Guyana, Suriname and French Guyana). Due to the strong historical ties with Europe, there is a lot of economic activity with, among others, the Netherlands, which makes good accessibility possible for Turkish entrepreneurs.
Sep 22 2021
The need for affordable, good software and programmers is great in the Netherlands. ITR Connect, the ICT nearshoring initiative for the Dutch business community, which we mentioned shortly after their start-up in May this year (see previous message), has already proven to be a great success.
“A diversity of clients have been served: sellers of sports products, employment agencies, energy-related companies, retail companies looking for a product assembler for their customers, financial service providers and R&D companies,” says founder and director Yaşar Yiğittürk. A turnover of at 150K is already expected this year.
ITR Connect has a large pool of highly experienced and certified software developers in various programming languages. Project leaders in the Netherlands guide the customer in the development processes using Scrum, an Agile development method with short ‘sprints’ that yields results within 4 weeks. Market demand varies from complex financial systems and apps for mobile applications to state-of-the-art websites.
Thanks to the efforts of (Turkish) Dutch project leaders and Turkish software developers, good software can be supplied that seamlessly meets the wishes of Dutch clients. This unique combination ensures that more and more Dutch companies that have their software developed in the Netherlands, India or Eastern Europe are starting to see the benefits of the nearshoring initiative of ITR Connect.
Get to know ITR Connect.
Sep 09 2021
A handy and effective ‘instrument’ : the ‘Opportunities and Key Figures’ Turkey brochure.
It offers concise trends, figures and maps ideally to be used during your customer journey to Turkey.
It guides you to promising sectors; it saves research time for business development departments; it is a reference folder that is placed on the table while having a discussion with partners. It is also an orientation tool during trade missions to Turkey.
Do you subsequently need expertise or local help? Contact CCNT for a brief free reply, or let CCNT send your request to expertise partners (commercial traject).